How We Helped Premio Grow New Users by 39% in 7 Months

Premio offers a suite of marketing and website tools designed to help businesses improve engagement, lead generation, and conversions.

While their tools were effective, they needed a scalable way to attract more users through organic search. That’s where we stepped in.

The Problem

Premio had a strong product lineup, but they weren’t ranking for high-intent keywords that potential customers were actively searching for.

Key challenges:
❌ Low organic traffic from users actively looking for marketing tools
❌ Lack of conversion-focused content guiding users toward sign-ups
❌ Heavy dependence on paid ads and word-of-mouth for new users

They needed an SEO-driven content strategy to increase visibility and drive more sign-ups consistently.

The Solution

We developed a ROI-driven SEO content strategy designed to attract and convert the right audience. Here’s how we did it:

  1. Targeted high-intent keywords – We researched and ranked for search terms like “best website pop-up tool”, “how to boost website conversions”, and “best lead capture software”—searches from businesses already looking for solutions like Premio.
  2. Created highly targeted content – We wrote in-depth product comparisons, how-to guides, and case studies showing exactly how Premio’s tools could solve real business challenges.
  3. Optimized content for conversions – We structured every article to guide readers toward signing up, using clear CTAs like “Try Premio for Free” and “See Premio in Action”.
  4. Built authority in the marketing tools space – By consistently publishing high-quality, well-researched content, Premio started ranking higher in search results and became a trusted name in the industry.

The Results

In just 7 months, Premio saw a 39% increase in new user sign-ups—all from organic search. Their blog became a high-converting inbound channel, bringing in a steady stream of new users without increasing their ad spend.

By focusing on SEO and conversion-driven content, we helped Premio create a scalable, predictable growth engine, setting them up for long-term success.